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About Us

About Us

The idea for Granville Urns was inspired by the loss of our uncle and our long search to find a special urn to honor him. We eventually converted a vase made by a nationally known North Carolina potter into an urn.

During the process, we heard over and over from other family members and friends who were also looking for well-designed and carefully crafted memorials. After our own experience trying to find an appropriate memorial, we decided to combine our talents to help other families remember their loved ones and Granville Urns was born. Our goal is simple: Create exceptionally designed and crafted collections of urns and keepsakes available to families through funeral homes and online.

Family Portrait

Our family-owned business
presents beautiful ways to honor and memorialize
your loved one.


Our family business unites five sisters with different backgrounds and complementary skills. Every step of the way, we collaborate to produce unique memorials and build our business. Fletcher relied on her experience in the worlds of art and retail marketing to envision the collections. She and Zanne, who has a background in fashion design, partnered with world-renowned Sorrentine craftsmen to conceptualize and produce three new patterns and adapt two traditional Italian designs for our collections.

Family Portrait

Our memorials are
beautiful and functional
works of art.


At Granville Urns, you will find exceptionally designed and crafted collections of urns, keepsakes and picture frames. We know from our own experience that every family has different needs and tastes for memorial pieces, so we made sure to include options beyond cremation urns—and we’re one of the few companies that does so. Each collection contains five different pieces designed to meet each family member’s specific preferences: two full-size urns, two keepsakes and a picture frame.

Fletcher
Fletcher Hassenfelt
Zanne
Zanne Hassenfelt
Craig
Craig Hassenfelt McIntosh
Louisa
Louisa Hassenfelt
Molly
Molly Hassenfelt

Zanne manages client relations and the website. Louisa and our father, Steve, designed the business model and Service Partner platform. Craig collaborates with Fletcher on the sales and support to our Service Partner Funeral Homes, and Molly provides sales support and legal counsel. Our family is proud to bring Granville Urns to your family.